Friday, January 15, 2010

Palin vs. Conan vs. Cowell a media buzz showdown


As you may know this week was bustling with gossip and headlines surrounding a few big names. NBC pushed Conan O'Brien's Tonight Show back so Leno could have his old spot, which Conan subsequently walked away from. Simon Cowell is leaving American Idol after this season. And the lovely Sarah Palin is joining Fox News as an analyst.

After a week of big headlines filled with even bigger names, our team was curious to see which name stole the spotlight when it came to online buzz. Before I run the numbers I am going to take a guess and rank them.

1. Conan
2. Palin
3. Cowell

Drum roll please.

What do you know, I was right! Conan was the most referenced celebrity in articles indexed this week, Palin was a close second, and Simon Cowell, well just couldn't keep up.

All three contestants were trending topics this week on twitter, but only two were fortunate enough to be covered by mashable. Here is an analysis of twitter stats on the the news of Cowell leaving Idol. Conan was just too easy though, his letter to the people was an enormous hit, and his most recent shenanigans have the internet world abuzz. And I really just don't have much to say about Sarah, other than she looks pretty feisty in the above picture.

Once thing is clear though when looking at the crazy amount of content (well over a thousand items) surrounding these people, publishers love drama!

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