Monday, November 2, 2009

Indexing Speed & Real Time Content

First of all, I should mention that I'm a few days late in my post. Halloween is our favorite holiday here at Pinyadda, and I was entirely too busy playing tricks rather than treating you to Friday morning with Sliggity. So here's my blog post for Oct 30.

As you know, the hype about the interweb nowadays is this thing dubbed "real time." In context, I guess it makes sense - real time, meaning right now or when something really happened. But what if that thing never really happened and someone simply made up a rumor or published bogus content. My biggest qualm with this term is services like Twitter and oneriot utilizing it so heavily. Yes, when someone tweets about something it shows up right away on Twitter and with a slight delay on oneriot. However, I am more concerned with actual 'real' time 'content', meaning that it has value and can be verified. We'll come back to this topic shortly.

Next item; indexing speed. I am running a test (as we speak) in order to measure Google's content indexing speed and the time lapse until I receive a Google Alert. I will clock the time from the moment a content item is posted from this blog until it appears in Google search results and I receive my 'Pinyadda" Google Alert. While I am doing this, you can entertain yourself with some side reading. Here is a post by Charles Heflin back in 2008 about clocking the speed of content indexing (I like how he touches upon page rank influence). To touch upon Alltop, an RSS-powered aggregator that (in their words) allows you to answer the question "what's happening?" Well what's happening when? Yesterday? 5 minutes ago? Right now? Well their answer is once every hour...boring.

Now take Pinyadda's backend, which I like to call a 'real' time 'content' indexing service. I like it because you have to focus on real time, we are indexing new content within minutes of when the item is published, and then focus on real content, which is trusted and valuable to you.

Long enough here are the answers you have been waiting for:

2 minutes for search*
still waiting on google alert. UPDATE 2:52pm, what is the reason for the delay here?
not a controlled test b/c google owns blogger, will try again next week.

New sites this week:
The Blade, Tulsa World, Dayton Daily News, Press-Register, Akron Beacon Journal, Syracuse.com, Kentucky.com, Delaware.com, The News Tribune, Arizona Daily Star, Oakland Tribune, The Morning Call, Philly.com, The Advocate, Sarasota Herald Tribune, Wisconsin State Journal, The State, The Post & Courier, The Journal News. Phew that wraps up the top 100 News Publications by circulation.

What's next? Tune in on Friday morning, Pinheads.

Cheers,
Sligs
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